Strategic Analysis

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Our Strategic Analysis practice helps international businesses and investors compete successfully in a rapidly evolving environment. Business decisions are improved when the traditional focus on customers and competitors is enhanced by an understanding of the wider forces at work in the macro environment.

We combine the intellectual resources of our global network of leading experts with the expertise and experience of our team of consultants in a cross-disciplinary approach to address the most difficult business problems and issues:

  • Expanding into new markets
  • Future-proofing strategies
  • Managing supply chains
  • Evaluating investment options
  • Securing key inputs
  • Managing regulatory challenges
  • Engaging with policymakers and stakeholders

Market selection and entry

Our consulting practice supports businesses in their international expansion activities by providing market selection and market entry analysis. Our extensive country and regional expertise allows us to advise companies in deciding where to make an acquisition or build a new production facility. We also provide strategic advice on how to enter a new market through an in-depth analysis of the political and economic outlook, the market size and growth, the competitive environment and the regulatory framework. We have provided market selection and entry analysis to companies in the financial services, engineering, automotive, mining, energy, consumer goods and other sectors.

Future-proofing strategies

Organisations developing long-term strategies face the challenge of making major strategic commitments under conditions of insufficient information and uncertainty about future political, economic, market and business conditions. Through applying techniques such as scenario planning and trend analysis we assist organisations in developing strategies that are sufficiently robust and flexible to withstand significant uncertainty and volatility.

Evaluating investment options

Investment professionals with a long-term horizon require an understanding of how long-term trends are likely to determine the future landscape of winners and losers. We support businesses and long-term investors in making more robust investment decisions through expert analysis and research. We apply approaches such as scenario planning, trend analysis and real options analysis to helping organisations identify and assess investment opportunities and review portfolios to ensure they are well-adapted to an uncertain and rapidly changing world.

Managing supply chains and securing key inputs

While the globalisation of supply chains has brought undoubted benefits to businesses and consumers by raising efficiency, lowering costs and expanding choice, it has also exposed businesses to a wider range of risks and introduced added complexity to the challenge of obtaining key inputs. Global supply chains are vulnerable to a host of political, social and, increasingly, environmental risks. The ability to reliably obtain key inputs at an acceptable cost is increasingly a key competitive advantage. We assist organisations in reducing their vulnerability to supply disruptions through mapping risks to their supply chain, reviewing supply chain strategies, and assessing sourcing options.

Managing regulatory challenges

While businesses operate in markets, regulation sets the rules for those markets and shapes the competitive environment. Businesses that understand the intricacies of regulatory politics are well-placed to participate in regulatory processes and can better position themselves ahead of regulatory changes. Our expertise in the political dynamics shaping regulation across a wide range of regions, countries and sectors allows us to support organisations in developing regulatory strategies and monitoring regulatory developments which may impact their competitiveness.

Issue management

Our wide range of experts allow us to support strategy, public affairs and corporate social responsibility professionals with in-depth analysis of complex issues which intersect politics, business, society, the environment, and technology. We assist organisations understand the impact of issues such as climate change, water resources, genetic modification, biofuels, labour rights, and obesity, among others, on their value chain with a view to enabling them to develop appropriate responses. Our stakeholder analysis and issue analysis capabilities allow managers to better engage in public debates, develop political strategies, and communicate credibly with policymakers, consumers and the media.

Case Study

New market entry

A market entry strategy for the Indian renewable energy sector.

The Client

A European energy firm

The Issue

Renewable energy in India has enormous potential for development but the infrastructure deficit and bureaucratic hurdles make investment risky.

Our client wanted an independent appraisal and recommendations on approaches for entering the market.

The Result

The client invested in a bio-energy project in India.

The Approach

Applying our expertise on India and the renewable energy sector, we used our extensive in-country contacts with key stakeholders to conduct an in-depth review.

We considered how climate change and environmental policy – global and Indian – will shape the regulatory environment.

We also assessed the competitive environment and relative attractiveness for different forms of renewable energy, from wind and solar to biomass and hydro.

We concluded by presenting the client with a number of strategic options for entering the Indian market.